Who is responsible
Flula is provided by DEVELU OÜ (registry code 16305055), Estonia. For privacy questions or requests, email [email protected].
Information we process
- Account: your sign-in identity, email address, and information you provide to your sign-in provider. If you sign in with Apple or Google, they supply the basic profile information needed to identify your account; with Apple that can be a relay address rather than your own. We never receive your Apple or Google password.
- Preferences: your language choices, your writing styles (the tone and language of each kind of app, and the Mac apps each kind lists), the words in your Dictionary, and the snippets you save (a short cue and the text Flula writes for it), so the Flula apps you sign in to keep them the same.
- Subscriptions: if you subscribe to Flula Pro, your subscription status, billing periods, and renewal or cancellation state. On the web, a payment processor handles your payment details and billing email and gives us a customer reference; we never receive your full card number. In an app, Apple processes the payment, and an in-app purchase provider keeps the purchase records under a random identifier that is not your email or name.
- Usage: recording duration, time, processing status, model, allowance totals, and limited security and administration records.
- Dictation: audio you submit, its transcript, and the processed text, the text you select when you ask Flula to change it, and nearby text unless you turn it off (below). Flula sends these to its configured speech and text providers to deliver your result. Audio, transcript, selected text and nearby text are not saved in your Flula account or usage history. The speech recognition provider keeps a record of each request, with its audio and transcript, until it is deleted: Flula deletes it the moment your words are back, and keeps trying for about two days if that fails; the provider’s backups can hold a deleted record for up to 30 days, and its own debugging and moderation logs follow its terms. The language model provider keeps its request logs for up to 30 days to watch for abuse. Neither uses your audio or text to train its models. So that a recording sent again is charged only once, Flula keeps a one-way fingerprint of each recording it transcribes for 20 minutes; it can’t be turned back into audio or text. Your device may hold a temporary recording until processing or cancellation completes. The Flula apps keep a history of your dictations on your device only, never in your account; Settings › Privacy switches it off and clears it.
- Nearby text, unless you turn it off: while Use the text around the cursor is on (on a Mac in Settings › Privacy, on iPhone in Settings › Keyboard), each dictation also carries up to about 1,000 characters of the text just before your cursor and 300 just after it, and on a Mac the name of the app you’re dictating into. On iPhone the keyboard can only see the text in the field you’re typing in. It is read when the dictation starts, and it can include words other people wrote, such as a message you’re replying to. Flula uses it only to write that dictation: to fit the sentence you’re in with the right capitals and punctuation, to pick the tone for the Auto writing style, and to spell names the way they’re already written. It goes with that one dictation to the text provider that writes your result; it isn’t sent to speech recognition, names in it included. Flula never saves it in your account, usage history or logs, and your device holds it only while the dictation runs, or in memory with a recording kept so you can send it again. Flula never reads password or other secure fields. On a Mac it also leaves alone the password managers and terminals it knows: 1Password, Bitwarden, Apple Passwords, Keychain Access, KeePassXC, Strongbox, MacPass, Enpass, Proton Pass, LastPass, NordPass, Keeper, Dashlane and Secrets, and Terminal, iTerm2, Warp, Ghostty, kitty, WezTerm, Hyper, Tabby, Alacritty and Rio. On iPhone it never reads email, web address or web search fields. It is on until you turn it off, separately on each device, and Edit selected text never sends it.
- Technical information: information needed to serve and secure the site, the apps and the dictation service, such as request and error logs and browser or device information. To keep dictation fast, the service also records how long each step of a dictation took and how much audio it carried, with the continent you connect from, the region of the network location serving you, and a rough network round-trip time. These timing records hold no IP address, words, nearby text or account details; they note only whether nearby text came with a dictation. The apps keep their own timing numbers on your device and don’t send them to us. If you contact us, we also process your message and contact details.
The free browser demo does not require an account. It uses a short-lived session and records limited request counts and status to enforce its limits.
Why we use it
We process account, preference, subscription, usage, and dictation information to provide the service you request (our contract with you), and keep billing records to meet accounting and tax obligations. We use limited technical and security information to keep it reliable and fast and to prevent abuse (our legitimate interests), and process information when needed to meet legal obligations. While nearby text is on, we use it only to write the dictation it came with, as part of the service you asked for (our contract with you); any words of other people in it are processed under our legitimate interests, only for that dictation, and never kept. We do not sell personal data or use Apple or Google sign-in data for advertising.
Service providers and transfers
An authentication provider handles sign-in. A database host stores account and service data, in the United States. A content delivery network serves the website and relays each dictation while you speak: it carries your audio, holding it only in memory, normally in the United States, until it is passed on for transcription, and carries the words heard while Flula transcribes as you speak, the text you select when you ask Flula to change it, and nearby text, unless you turned it off, on to the writing of your result. A payment processor handles web payments; Apple processes App Store purchases; an in-app purchase provider manages App Store subscription records. Dictation content goes to speech recognition and language model providers for transcription and text processing; nearby text goes only to the language model provider that writes your result. The providers can change as the service develops. Each provider receives only the information its role needs and processes it under its own terms; what the speech and language model providers keep is described under Dictation above. We name the kind of provider rather than the company; email us if you need a provider’s identity for a request about your data.
Our providers process information in the United States and in other countries outside Estonia and the European Economic Area. Where required, we use an applicable transfer safeguard. Contact us for details about a provider or transfer.
Retention and your choices
Account information, preferences, and usage records are kept while needed to run and secure your account, subject to deletion and legal requirements. Billing records are kept for as long as accounting law requires, even after an account is deleted. Temporary demo sessions and jobs are cleared by scheduled maintenance. Service providers may retain their own operational records under their policies.
You can delete your account at any time on the Account page of your Flula account on the web or in a Flula app. This erases your account, preferences, and usage history from Flula, deletes your sign-in with our authentication provider, and signs you out everywhere. A random sign-in reference is kept for about a day after that provider confirms the deletion, only so a device that is still signed in cannot recreate the account, and a record that the account was deleted stays in our security logs. Billing records and the providers’ own records remain as described above. Deleting your account does not cancel an App Store subscription; cancel it in your Apple Account.
You can change your preferences and sign-in methods in your account. You can turn nearby text on or off at any time in each Flula app: on a Mac in Settings › Privacy, on iPhone in Settings › Keyboard. Depending on your circumstances, you may ask to access, correct, delete, restrict, or receive a portable copy of your data, or object to processing based on our legitimate interests. Email [email protected]; we may need to verify your identity. You can also raise a concern with the Estonian Data Protection Inspectorate or your local data protection authority.
Changes
We may update this policy as Flula changes. The date above shows the latest published version.